About WWG

Financial planning made human

Money is deeply personal. It shapes the choices you make, the opportunities you create, and the legacy you leave behind. We make complex financial planning feel human. Because behind every balance sheet is a person — not just a portfolio.

How we work

A Team Behind Every Plan

When you work with Whitney Wealth Group, you're supported by a team — not just one person.

Whitney leads every client relationship and financial plan, while Linda ensures an exceptional client experience and keeps everything moving behind the scenes. Our portfolio manager, Andy, along with your CPA, estate attorney, and other professionals, work together to ensure every part of your financial life is aligned.

You shouldn't have to coordinate your own financial team. We do that for you.

Meet the People Behind Your Plan

Whitney Christeson, CFP®
Whitney Christeson, CFP®
Helps clients make confident financial decisions through planning, tax strategy, and coaching.
Linda Royce
Linda Royce
Keeps every detail organized so clients enjoy a smooth, responsive experience from start to finish.
Andy Bell, CMT®, CIMA
Andy Bell, CMT®, CIMA
Oversees investment management and portfolio implementation as our trusted investment management partner.
Integrated planning

We See the Bigger Picture

Your financial life isn't made up of separate decisions.

Investment strategy affects taxes. Taxes influence retirement. Estate planning impacts your family. Insurance protects everything you've built. Charitable giving reflects your values.

Rather than looking at each piece independently, we help you understand how every decision fits into the bigger picture so your plan works together — not in pieces.

Our approach

Education Comes First

We believe the best financial decisions are informed ones.

You'll never be expected to move forward simply because someone told you to. We take the time to explain your options, answer your questions, and help you understand the reasoning behind every recommendation.

Our goal isn't just to build a financial plan — it's to help you feel confident in it.

What we believe

Our Philosophy

  • Financial planning should reduce stress, not create it.
  • Your values should shape your financial decisions.
  • Tax strategy deserves as much attention as investment strategy.
  • Great planning happens through collaboration.
  • Wealth is most meaningful when it creates freedom, generosity, and lasting impact.
Honors & Recognition

Recognized for leadership in finance & community

TeamWomen WaveMaker Awards 2023
  1. WaveMaker Awards: Unchartered Territory

    TeamWomen · August 2023

    Recognizes women who have excelled in a typically male-dominated profession or industry — trailblazers who inspire and encourage others to have a similar impact.

  2. NAWBO Achieve! Award: Member of the Year

    NAWBO — Minnesota Chapter · June 2019

    Recognizes a member who demonstrates passion for the NAWBO mission, strong chapter engagement, and has consistently served in a leadership or lead volunteer role for three years or more.

  3. Top Women in Finance

    Finance & Commerce Magazine · October 2018

    Honorees are chosen for notable contributions to their profession, community, and society — including leadership and mentoring roles. Advisor performance is not a criterion.

  4. Million Dollar Round Table

    The Premier Association of Financial Professionals® · December 2017

    Honorees demonstrate exceptional professional knowledge, strict ethical conduct, and outstanding client service. MDRT is recognized internationally as a standard of excellence in financial services.

Third-party rankings and recognitions are no guarantee of future investment success and do not ensure that a client or prospective client will experience a higher level of performance or results. These ratings should not be construed as an endorsement of the advisor by any client and are not representative of any one client's evaluation. No fee was paid to participate in these awards.

Wealth With Purpose

Money should create impact beyond ourselves

At Whitney Wealth Group, we believe money is a tool for creating impact. That’s why we help clients align their wealth with their values—including charitable giving that is meaningful, intentional, and sustainable. We hold ourselves to the same standard, contributing 5% of our annual revenue to nonprofit organizations we believe in.

Whitney with the Minneapolis Women's Rotary Spring Style Show
Mocktail Happy Hour benefiting Domestic Abuse Legal Advocacy Center
Connections to Independence fashion show fundraiser
Volunteering at the Animal Humane Society
Whitney with a WomenVenture cohort she taught
Whitney Wealth Group Client Appreciation Party benefiting DALAC
Organizations We Support

Partners in purpose

Through annual giving, sponsorships, volunteer time, and board service, these are the organizations we partner with to create real change in the Twin Cities and beyond.

Domestic Abuse Legal Advocacy Center (DALAC)

Provides legal advocacy and representation to survivors of domestic abuse in the Twin Cities.

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Connections to Independence (C2I)

Supports youth in foster care as they transition to independent, successful adulthood.

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Animal Humane Society

Engaging the community to support and provide care, refuge, and adoption for animals across Minnesota.

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Minneapolis Women's Rotary

A service club of women leaders giving back to the Twin Cities and global community.

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Firebase Movement

A grassroots movement equipping leaders to bring transformation to their communities.

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Truth and Freedom Church

A faith community focused on truth, freedom, and serving the people of the Twin Cities.

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Collision

A community helping people connect with faith, purpose, and one another.

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Bethany Global University

Equipping students for global missions through education, training, and field experience.

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Source MN

A Minnesota nonprofit serving and empowering local communities.

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The Haven

Providing safe shelter, support, and recovery resources for people in need across Minnesota.

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Wilderness Fellowship

A retreat ministry offering quiet space for spiritual reflection and renewal in northern Wisconsin.

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TeamWomen

A Minnesota nonprofit advancing women through mentorship, leadership development, and community.

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New Wave Feminists

A pro-woman, pro-life organization working to create a world where all women and children are protected and supported.

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Let's talk

Ready for clarity in your financial life?

Schedule a complimentary introductory conversation. We'll listen, ask good questions, and help you decide if we're the right fit.

Schedule a Conversation